Margherita Cavallo
Identity

Brand Identity

Client
Margherita Cavallo

Creative/Art Director
Luigi Durante


Collaboration

Motion Designer
Leonardo Ruiz

Web Developer
Gabriele Tonin



Year  
2016

Discipline 
Brand Identity

Drogheria studio created the brand identity of the Italian artist Margherita Cavallo.
Margherita's trait has become the main element of her identity. As a matter of fact, the logo is born from the graphic reinterpretation of one of her drawings, representing a horse (cavallo in Italian) 
with a daisy (translation of margherita), which takes up her name.
Her artworks become an integral part of the branding: the selection of some parts of her drawings, which are strong and distinctive elements, frames the various supports and materials of the brand identity.​​​​​​​
 
 

frames3_leggera
MC_BEHANCE_051020
conchiglie_leggera

Photo by Anuradha Gabeya

prova_sgtoryboard_animazione3
operatubo2_leggera2
SHOPPERBAG_MARGHERITA_new
invitobdv_verticale_leggera2
margherita-cavallo_inviti_leggera3
bdv_2_v2_leggera3
chiocciola2

Photo by Leo Torri

inviti_3_leggera
mostra_verticale
opera_verticale
shopperinvitoBDV_leggera2
poster_gluedV2
poster_glued_7_leggera
sito_video_schede2_leggera2
screen_sito_schede-colorate2
video_sito_quadrati-e-opere_leggera
video_sito_mobile_leggera
ltr-fm-039

Photo by Leo Torri

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