R21
Creative Agency

 Brand Identity

Client
R21

Creative/Art Director
Luigi Durante

Graphic
Elisa Puglielli

Collaboration

Motion Designer
Leonardo Ruiz



Year
2019

Discipline 
Brand Identity

R21 is a creative agency specialized in various disciplines and communication solutions. Drogheria Studio made a rebranding and a restyling of the previous identity, which was characterized by a three-dimensional cross. 
Playing with the "R", the cross was positioned interlocking with the vertical rod of the letter.

The outline logo helps the legibility of its different parts and intersections.
The black and white palette color is due to the concept of the lights and shadows in photography, which are essential notions.

R21 brand identity design graphic drogheria studio animation logo
R21 brand identity design graphic drogheria studio
R21 brand identity design graphic drogheria studio
R21 brand identity design graphic drogheria studio business cards
R21 brand identity design graphic drogheria studio
R21 brand identity design graphic drogheria studio poster
R21 brand identity design graphic drogheria studio cards

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